ﺁﺑﻞ ﺗﺴﺘﻌﺪ ﻟﻐﺰﻭ ﺍﻷﺳﻮﺍﻕ ﺑﻨﻬﺎﻳﺔ ﺍﻟﻌﺎﻡ ﺍﻟﺤﺎﻟﻰ . . . . . ﺗﺴﺘﻌﺪ ﺁﺑﻞ ﻟﻄﺮﺡ ﺍﻟﻌﺪﻳﺪ ﻣﻦ ﺍﻷﺟﻬﺰﺓ ﺑﻨﻬﺎﻳﺔ ﺍﻟﻌﺎﻡ ﺍﻟﺤﺎﻟﻰ ﺣﻴﺚ ﺗﺰﻋﻢ ﺍﻟﺸﺮﻛﺔ ﺃﻧﻬﺎ ﺳﺘﻐﺰﻭ ﺍﻷﺳﻮﺍﻕ ﺑﺠﻴﺶ ﻣﻦ ﺍﻷﺟﻬﺰﺓ ﺍﻟﺠﺪﻳﺪﺓ ﺣﻴﺚ ﺍﺟﺘﻤﻊ Tim Cook ﺍﻟﺮﺋﻴﺲ ﺍﻟﺘﻨﻔﻴﺬﻯ ﻝﺁﺑﻞ ﺑﺒﻌﺾ ﻣﺪﺭﺍﺀ ﻣﺘﺎﺟﺮ ﺁﺑﻞ ﻟﻨﻘﺎﺵ ﺍﻷﻭﺍﻣﺮ ﺍﻟﺘﻰ ﺳﻮﻑ ﺗﻌﺰﺯ ﺣﺼﺺ ﺍﻟﺸﺮﻛﺔ ﻓﻰ ﺍﻷﺳﻮﺍﻕ ﻣﻦ ﺧﻼﻝ ﻣﻨﺘﺠﺎﺗﻬﺎ ﺍﻟﻘﺎﺩﻣﺔ. ﺣﻴﺚ ﻋﻘﺪ ﺗﻴﻢ ﻛﻮﻙ ﻫﺬﺍ ﺍﻹﺟﺘﻤﺎﻉ ﻓﻰ ﻣﺤﺎﻭﻟﺔ ﻣﻨﻪ ﻟﺰﻳﺎﺩﺓ ﺍﻟﻄﻠﺐ ﻋﻠﻰ ﻫﻮﺍﺗﻒ iPhone ﻣﻦ ﺧﻼﻝ ﻣﺘﺎﺟﺮ ﺁﺑﻞ ﺍﻟﻤﺨﺘﻠﻔﺔ ﻭﺧﺎﺻﺔ ﺍﻟﻤﺘﺎﺟﺮ ﺍﻟﺠﺪﻳﺪ ﺍﻟﻤﺒﺪﻋﺔ ﺍﻟﺘﻰ ﺍﻗﺎﻣﺘﻬﺎ ﺁﺑﻞ ﺍﻟﻤﺼﻨﻮﻉ ﻭﺍﺟﻬﺎﺗﻬﺎ ﻣﻦ ﺍﻟﺰﺟﺎﺝ ﺑﺎﻟﻜﺎﻣﻞ ﺣﻴﺚ ﺗﺆﺛﺮ ﺑﺸﻜﻞ ﻛﺒﻴﺮ ﻋﻠﻰ ﻣﺒﻴﻌﺎﺕ ﺃﺟﻬﺰﺓ ﺁﺑﻞ ﺣﻴﺚ ﺑﺎﻋﺖ ﻫﺬﻩ ﺍﻟﻤﺘﺎﺟﺮ ﺣﻮﺍﻟﻰ %20 ﻣﻦ ﻣﺠﻤﻮﻉ ﺍﻟﻬﻮﺍﺗﻒ ﺍﻟﻤﺒﺎﻋﺔ ﺑﺎﻹﺿﺎﻓﺔ ﺍﻟﻰ ﺃﺟﻬﺰﺓ iPad ﻭ Mackbook ﺃﻣﺎ ﺍﻟﻨﺴﺐ ﺍﻷﻛﺒﺮ ﻣﻦ ﻫﻮﺍﺗﻒ iPhone ﺍﻟﻤﺒﺎﻋﺔ ﻓﻬﻰ ﻣﻦ ﺧﻼﻝ ﺷﺮﻛﺎﺕ ﺍﻹﺗﺼﺎﻻﺕ ﺍﻷﺧﺮﻯ. ﻭﺍﻟﺠﺪﻳﺮ ﺑﺎﻟﺬﻛﺮ ﺃﻥ ﺁﺑﻞ ﻓﻰ ﺍﻟﻔﺘﺮﺓ ﺍﻷﺧﻴﺮﺓ ﺗﻌﻤﻞ ﻋﻠﻰ ﺣﻤﻠﺔ ﻛﺒﻴﺮﺓ ﻣﻦ ﺍﻟﺪﻋﺎﻳﺎ ﻟﻤﻨﺘﺠﺎﺗﻬﺎ ﺍﻟﺤﺎﻟﻴﺔ ﻭﺍﻟﻘﺎﺩﻣﺔ ﺣﻴﺚ ﻛﺎﻥ ﺁﺧﺮﻫﺎ ﺣﻤﻠﺔ Back to School ﺣﻴﺚ ﺗﻌﻄﻰ ﺁﺑﻞ 50 ﺩﻭﻻﺭ ﺭﺻﻴﺪ ﻟﻠﻤﺘﺠﺮ ﻋﻨﺪ ﺷﺮﺍﺀ ﺍﻟﻄﻼﺏ ﻟﻬﺎﺗﻒ iPhone . ﻧﺎﻗﺶ ﺗﻴﻢ ﻛﻮﻙ ﺃﻳﻀﺎ ﺧﻼﻝ ﺍﻹﺟﺘﻤﺎﻉ ﺍﻟﻌﺪﻳﺪ ﻣﻦ ﺍﻟﻤﺴﺎﺋﻞ ﺍﻷﺧﺮﻯ ﻣﺜﻞ ﺗﺄﺛﻴﺮ ﻧﻈﺎﻡ ﺍﻟﺘﺸﻐﻴﻞ iOS7 ﺍﻟﺠﺪﻳﺪ ﻋﻠﻰ ﺍﻟﻤﺴﺘﻘﺒﻞ ﻭﻛﻴﻔﻴﺔ ﺗﻄﻮﻳﺮﻩ ﺣﻴﺚ ﺗﺴﺘﻌﺪ ﺁﺑﻞ ﻟﻠﻜﺸﻒ ﻋﻦ ﺍﻟﻌﺪﻳﺪ ﻣﻦ ﺍﻷﺟﻬﺰﺓ ﺍﻟﻤﻨﺘﻈﺮﻩ ﺑﻨﻬﺎﻳﺔ ﺍﻟﻌﺎﻡ ﺍﻟﺤﺎﻟﻰ ﻣﺜﻞ ﻫﺎﺗﻒ iPhone 5S ﻭﻫﻮﺍﺗﻒ iPhone ﺭﺧﻴﺼﺔ ﺍﻟﺜﻤﻦ ﺑﺎﻹﺿﺎﻓﺔ ﺍﻟﻰ ﺍﻟﺠﻴﻞ ﺍﻟﺨﺎﻣﺲ ﻣﻦ ﺃﺟﻬﺰﺓ iPad.
Posted on: Fri, 05 Jul 2013 12:20:37 +0000
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