'A meme, as first termed and defined by biologist Richard Dawkins - TopicsExpress



          

'A meme, as first termed and defined by biologist Richard Dawkins in 1976, is a cultural unit that spreads from person to person through copy or imitation. Memes both reflect and shape cultural discourse, mood, and behavioral practice. The evolutionary process of memes is compared by Dawkins and others to natural selection in genes, whereby reproductive success of a given meme is linked to variation, mutation, competition, and inheritance. In other words, memes that outperform other memes and shift appropriately with cultural sentiments will thrive and persist, while memes that fail to proliferate will fall into extinction.' questionable content, interesting view tho...
Posted on: Fri, 12 Jul 2013 07:29:11 +0000

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