According to recent research by Liverpool firm Pareto Global - TopicsExpress

According to recent research by Liverpool firm Pareto Global Associates, it costs five times more to acquire a new customer than to retain an existing customer. This is why businesses should consistently go the extra mile for their customers as exceeding expectations and developing brand loyalty is a pivotal part of business growth. Very interesting study, with some very good pointers for businesses, about what exactly customers want from their service providers. journalism.co.uk/press-releases/liverpool-firm-pareto-global-associates-reveal-consumers-want-personalised-customer-service/s66/a554353/

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