An Accounts Executive is not an Accountant. In the marketing and advertising industries, account executives are typically responsible for client servicing and client acquisition. The account executive serves as the direct link between the advertising agency and the existing client, managing day-to-day affairs and ensuring customer satisfaction. The word "executive" in this instance means to "execute" - that is he/she is mostly responsible for more practical parts of the advertising jobs (i.e. media placement, distributions, contract negotiation, etc.). The account executive is also tasked with bringing more clients into the agency to increase revenue. [from Wikipedia]
Posted on: Thu, 22 Aug 2013 23:03:22 +0000
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