Band Spotlight: Jason Lee McKinney Band Sunday, July 13, 6:30 PM Jason Lee McKinney is a two time nationally signed recording artist, power house vocalist, and songwriter. McKinney blends an a underdone snarling musical underbelly full of equal parts trained prowess and almost out of control piss and vinegar attitude; soaring sing along hook melodies, with lyrics that are raw and raucous, reflective and radiant; simultaneously weaving a narrative that is both uniquely his and everyman’s story. Jason Lee McKinney is an intellectual troubadour who writes and sings from the depths of an earthy soul; all with a business resume that would match most C level executives. McKinney holds a Doctorate, an MBA, and BA in Management. McKinney’s dissertation is a comparative study of downscoped specialization versus centralized diversification as organizational strategies in the transforming recording business. McKinney’s live shows are fast paced, dynamic events that leave audiences exhausted, yet longing for more. McKinney’s easy charm stage presence aligns himself as one of the guys, without losing the distant aloof rock star vibe. McKinney commands the stage and the marching orders are a night to remember for everyone, every night, in every town, on every stage he plays. McKinney says, “I perform all out, every night, because all we ever have is tonight. That one night, on that one stage may be the only shared experience I get with a particular audience member and I will give everything I have to make sure they remember that night for as long as they live.” Jason Lee McKinney has been through his share of strains and struggles from a difficult childhood filled with abuse and neglect to bad records deals and a lost marriage. Now McKinney is writing about that life, and it is more real and powerful than ever. He is the type of musician who is becoming the face of the new music business: a vocalist, guitarist, songwriter, and a business entrepreneur with the skills, knowledge and vision to blaze the trail to profitability in the new music business. He has worked with music legends such as Tommy Sims (Garth Brooks, Bruce Springsteen, and Eric Clapton). He has played over 2,000 shows, released five full-length albums and two EPs, and had four hits on three different charts (Take Me There and Boy Meets Girl on the Christian Rock charts and Hey DJ and Find Me on the CMJ charts.) McKinney says, “The music industry is drastically changing. There have been technological advances that have disrupted the old model of monetizing music and have left traditional labels and the strategies they employ obsolete. These same technologies have opened the floodgates for new emergent models that in comparison hold similar risk to the average mutual fund from the NYSE and the potential to produce far greater dividends. Ultimately every investor is concerned with the time value of their money and in a very real way investing in the right recording artist whose business plan is targeted and focused in its scope combined with a solid marketing plan and killer music is a great way to make the investor’s money work for them. Plus it is a lot more fun than watching a mutual fund for 5 years.”
Posted on: Wed, 09 Jul 2014 14:00:01 +0000
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