Brown Car: Powerful, Unique; Beige: Natural, Down-To-Earth Cars in these colors have multiple meanings. “It used to be that a brown or beige car meant a no-nonsense down-to-earth person because those colors were most associated with common sense,” explains Eiseman. “However, in the last 15 years, there’s been some new connotation in brown because of its association with rich chocolate and coffee browns.” The new browns are complex. They can mean the driver is down to earth, or she is someone who craves the same elegance, power and high style that black carries but wants to come across as more unique. “It’s a more glamorous take on a neutral dark color,” says Eiseman. “And that’s because of the connotation of coffee and chocolate.” Beige, like brown, is also a no-nonsense color. But it doesn’t have the strength of the darker shade. “It’s really very down to earth,” says Eiseman. “Natural is the key word.”
Posted on: Sun, 16 Jun 2013 18:43:21 +0000
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