Ever more firms are steaming into streaming. Google and Microsoft have launched their own services—without much success, analysts say. Worldwide, there are more than 30 providers with at least 20m paying subscribers. Streaming services accounted for $1 billion, or 15%, of revenues for America’s music industry last year, up from around $650m in 2011. They are even earning money in places like India and Russia, which were not previously seen as strong music markets. Streaming may well become the dominant form of music consumption within a few years. The risk for Apple and the record labels is that it will cannibalise digital downloads, but this may be inevitable. Long-term, “the digital download is going to be like the cassette,”
Posted on: Sun, 16 Jun 2013 14:31:36 +0000
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