Ever wondered why the renowned Fiji Rugby Sevens team made a heart shaped heart symbol with their hands after scoring a try? We suggested to the team that they adopt Bank South Pacifics Love Your Bank campaign symbol - the Handmade Heart as a sign of winning. It went viral all over Fiji and really installed the BSP brand as a household name in the country, just as BSP took over the Colonial National Bank of Fiji and rebranded into their own group. Heres a collection of the players doing the Handmade Heart youtu.be/7on0MdpTBBs
Posted on: Fri, 15 Aug 2014 01:11:03 +0000
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