“Greenwashing” is a term that is starting to permeate the - TopicsExpress



          

“Greenwashing” is a term that is starting to permeate the English lexicon. It’s a form of marketing spin that is applied to products to make them more appealing to environmentally conscious consumers. It takes little to greenwash a product, sometimes changing a label to imply that it’s more environmentally safe is all it takes. Other times, the true intent for a product may be green, but it still may fall short. There are plenty of products out there that actually have some eco-friendly qualities, but on closer look, they’re not so environmentally friendly after all. ecowatch/2014/05/13/5-green-products-arent-eco-friendly/
Posted on: Wed, 21 May 2014 14:26:10 +0000

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