Heres why folks with money in traditional television networks - TopicsExpress

Heres why folks with money in traditional television networks should worry: According to data from Nielsen, Americans are still consuming more than 30 times as much traditional television as desktop and smartphone online video. But while YouTube consumption jumped 50% over the past year, from 4 billion of hours of video consumed each month to 6 billion hours, traditional TV viewership has dropped by either 0.1% or 0.2% each of the past three quarters. And thats the problem for television: its audience numbers have reached a plateau, but its competitors — Facebook, Twitter, and YouTube — are all growing ... and theyre all coming for TVs ad money.

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