If you own a business... LISTEN UP! I have some advice for you... - TopicsExpress

If you own a business... LISTEN UP! I have some advice for you... Your marketing message should NOT be all about making a SALE, especially in the social media & digital marketing space. You wouldnt ask your neighbor to mow your lawn the first time you met them, right? Intrigue the consumer (facebook fan) and give them a reason to get excited about hearing more about your business or product. Tell a story, show them personality, build the relationship and they will start to trust you and want to buy from you. Jay Ehret has some great insight on this & more in his latest The Marketing Spot - Small Business Marketing Podcast. Give it a listen here >> bit.ly/UwwZ0S By the way, I really enjoyed the Hitch movie comparison in this, Jay!

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