Imitation vs Inspiration: Whats the Difference? IMITATIONS are products that are designed to *fool* people into thinking it is a brand name commodity when it is not- it is usually made of inferior products, and sold illegally. We call them bootlegs, or rip-offs. Here in the Philippines we call them “Greenhills Fakes” and even have grades for how closely the fake resembles the brand – “Class A” , “Class B” et cetera. In the case of perfumes, they usually spend a lot of effort mimicking the bottle and the box, but the scent is far off. These companies do not have access to the premium essenses and ingredients used in high-end designer perfumes. INSPIRATION is another story. It is our story. We call all our products originals. We used existing brands as a starting point, but they are not 100% exactly the same. They just give the same feeling, or convey the same emotion when you smell it. We put it in our own box. We put our logo on it. But here’s the clincher: What is actually inside? All our ingredients come from the DROM factory in Germany- the same place where a lot of premium brands are made. Most, if not all of the perfumes you know are made by other companies on their behalf, and DROM is one such company- a leader in their field for decades. We have access to the exact same base scents as these designer labels. Furthermore, we have our own teams of experts working in PERFAND, Poland- creating and perfecting these 72 originals. The finished product is something that is actually higher in quality than the inspiration it was based on. Why? Because of the fragrance’s concentration. Most of our products are at least eau de parfum with 16% perfume percentage. We also have in our collection parfum quality fragrances with 20% perfume percentage. BOTTOMLINE... You get the same scents or better. You get it at higher quality. As if that wasn’t enough – you get it cheaper- with most of our products only costing PHP690 (and our luxury line at PHP1100 to PHP1500) How come it is cheaper compared to famous designer brands? Because it is distributed by everyday people, We don’t have to pay: Millions to Celebrity Endorsers Millions to Ad agencies Millions to Television Networks Millions to Malls and Department Stores for rentals FM by Federico Mahora perfume bottles and packaging may not be as elegant and extravagant compared to the famous designer brands, but our perfumes are way superior in content compared to any eau de toilette available in the market today.
Posted on: Tue, 29 Jul 2014 07:12:07 +0000
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