Just reading the latest Week that Was from Australias Wine - TopicsExpress



          

Just reading the latest Week that Was from Australias Wine Business Magazine (WBM). I love this quote! Robert (Joseph) is spot on. The more we reference and benchmark wine styles with France, the more we stoke the false perception that they are the ultimate benchmark. It’s time we moved on and promoted our own image and challenged the French, not glorify them. Can you imagine a French winemaker saying, “I’m trying to make my Cabernet blend more Coonawarra or Margaret River in style.” I don’t think so. – John McGovern
Posted on: Fri, 28 Mar 2014 20:58:51 +0000

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