Link Building The most effective tactic for offsite SEO is known as link building and involves creating external content that links back to your website and therefore builds up its authority. This can be done in a variety of ways and it best to use as many different ones as possible. You can post interesting and unique articles on other people’s websites, you can comment on other people’s blogs or you can register your site on trusted online directories. All these will help to increase the power of your own site because the search engines will see that it is associated with lots of other sites and must therefore be quite useful. The best way to build links effectively is to target the most influential sites that have the most regular visitors and attempt to get links from them. The higher the authority of the site; the better the link is. Social Media It terms of SEO social media is still a relatively new and growing part of making your site more effective on the web. The first thing to do is pinpoint a couple of sites that suit your business and your consumer base and create a business profile on them. It’s important that you only use sites that will benefit your business otherwise you will be wasting your time. For example, if you run a cake making company or something else where people would benefit from seeing pictures then Pinterest would be a great place to start. Once you have created your profiles it is important that you go about your social media activity in an effective manner so that you get the most from it. The best way to use these platforms is to release the content that you create via them to build new links through people liking and sharing what you have written. Social shares are a great indicator for the search engines as they show that a lot of people are interested in your site and that others might benefit from visiting it also. You can also use social media to find out what your audience wants to know regarding your business and use this to fuel your content. After that it is all down to patience and refining your strategy to include the things that are working best for you. Good search engine rankings won’t appear overnight and so you should keep plugging away at your SEO until you achieve the desired results. Thanks and Regards, Swathi Business Development Officer SEOpals freelanceguru.org/
Posted on: Wed, 17 Jul 2013 05:30:44 +0000
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