MKT 571 Final Exam Answers To download this material Click this link - ift.tt/15CgZjq MKT/571 1) Which of the following is most closely associated with a proactive marketing orientation? A. It involves delivering superior value. B. It is about understanding and meeting customers’ expressed needs. C. It represents the “make and sell philosophy. D. The marketer focuses on the customers’ latent or hidden needs. 2) Marketing __________ is the art and science of choosing target markets and getting, keeping, and growing customers through creating, delivering, and communicating superior customer value. A. internally B. management C. segmentation D. integration 3) Business buyers ______________. A. are geographically as diverse as consumers B. tend to be geographically concentrated with over half of them in seven states C. are largely concentrated in the southwestern U _______ FOLLOW LIPSapp Classic Radio _______ FB: r-js/1vz7Pcz / TW: r-js/1kHd2Qt / Listen to LIPSapp Classic Radio r-js/1dOIQ18 #classicrock #rollingstones #ledzeppelin #santana #eagles #zztop #thewho #beatles #elvis #jimihendrix #dylan #acdc #michaeljackson #pinkfloyd #madonna #u2
Posted on: Thu, 22 Jan 2015 06:53:11 +0000
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