My #1 marketing tip is to first Know Thy Customer! This goes far beyond the usual demographic data most marketers collect. You must gain a deep and thorough understanding of her wants, needs, desires, pains, frustrations, hopes and dreams. When you use this information in your marketing, you can tailor your message directly to the emotional hot buttons and response triggers of your target market. By beginning all of your marketing efforts with the target customer in mind, your results will be far greater.
Posted on: Wed, 09 Oct 2013 20:09:29 +0000