My sons favourite advertisement on television is the Forest Essentials Luxurious Ayurveda ad. Four forest nymphs in satin-and-chiffon mixing, shaking, rubbing and loving the natural ingredients to make elixirs; which are eventually poured in bottles the size of my finger and sold for the cost of the ring there. He loves it so much no matter what he is busy with, he will set it aside and watch. Initially, it was with an open mouth from wherever in the room he was. Soon he would jump off to stand right next to the screen. Now, as soon as the jingle begins he smiles, nearly shy but with a hint of naughty in the eyes. As if the ad is telling him a secret. Last night (it definitely comes in the Masterchef breaks!) I caught him tapping his fingers, humming the tune and clearly singing along at the love it love it looove it. Now, I am not a conservative woman, but after closely noticing his relationship with it go from engaged to married I gulped and asked over lunch today why this is his favourite ad on TV. I had to hum it for a millisecond when pat comes the answer: Oh, that one? Usmein honey hai. Which you give me with warm water. Woh wali hive wali honey. Pink aunty hangs from the tree and puts it in a drain. Like this. (twists into a strange position). Phir ... phir ... bottle bhar jaata hai. THEN we are supposed to love it love it looove it. Phew! All is well in this mothers life right now. This honey will do. Also, aunty never sounded so sweet to my ears before!
Posted on: Tue, 14 Oct 2014 09:45:16 +0000
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