Nicely done. *** People with disabilities are the targets of a shocking amount of outright cruelty; the rate of violent assault against people with disabilities is triple that for the non-disabled. But even more common are everyday indignities borne more out of ignorance than malice: hearing people trying to talk to deaf people by talking very loudly and slowly, non-wheelchair users leaning forward to talk to wheelchair users, etc. With that in mind, Scope, a British group which advocates for people with disabilities, has partnered with the advertising firm Grey London and TV presenter Alex Brooker to make a clever series of ads meant to help non-disabled people avoid being awkward (and, you know, actively offensive) when interacting with people with disabilities. They also devised a quiz to test if you learned literally anything at all from the campaign (pro tip: if youre trying to chat up a woman who uses a wheelchair, the correct move is not ask her what medal she won in the Paralympics).
Posted on: Sat, 10 May 2014 00:45:07 +0000
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