Oh, good. Now the Koch brothers have a creepy-accurate profiles on 250 million Americans. (Thats us, kiddos.) Spending more than $50 million in cash over the past four years, i360 links voter information with consumer data purchased from credit bureaus and other vendors. Information from social networks is blended in, along with any interaction the voter may have had with affiliated campaigns and advocacy groups. Then come estimated income, recent addresses, how often a person has voted, and even the brand of car they drive. Another i360 service slices and dices information about TV viewing to help campaigns target ads more precisely and cost efficiently. Read more: politico/story/2014/12/koch-brothers-rnc-113359.html#ixzz3LKUQy7qo
Posted on: Mon, 08 Dec 2014 17:46:05 +0000
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