Pancakes Waffle House partnership boosts LPGA 0rn.co/Am2 LPGA Tour Days after announcing her partnership with Waffle House, Brooke Pancake stopped at a Waffle House in Ocala, Fla, to visit with customers. ( Tracy Wilcox ) By Beth Ann Nichols Monday, January 26, 2015 OCALA, Fla. - Brooke Pancake stood outside the Waffle House on NW 34th Avenue and patiently scooped up golf balls as they came racing down a green strip of artificial turf. Most folks who came out after breakfast to meet Pancake and sink a putt quite obviously were new to the game. Photo Gallery PHOTOS: LPGAs Brooke Pancake visits Waffle House Days after Brooke Pancake signed with new sponsor Waffle House, Pancake visited with customers at a restaurant in Ocala, Fla. The LPGA will start its season in that city later this week. The recent marriage of Pancake and Waffle House so far seems like a win-win for everyone. Since Pancake, a third-year LPGA player, announced Waffle House as her new bag sponsor, Waffle House has enjoyed 71 million online impressions and 7.5 million from TV. (That doesnt count social media.) The Pancake announcement received mentions on NBC Nightly News, Good Morning America, Today and NPR, plus in The New York Times, The Washington Post and several shows on ESPN, among others. That kind of mainstream exposure is gold for the LPGA. Everyone has messaged me saying breakfast is on me all year, said Pancake, laughing. Players have already taken to calling her Brooke Waffle or WaHo. Pancake, an engaging blonde from Chattanooga, Tenn., was introduced to a retired Kelloggs vice president this summer by her host family in Grand Rapids, Mich. The former Kelloggs execute happened to be golf buddies with some of the founders of Waffle House in Georgia and floated the idea of sponsorship. Pancake wrote a personal letter, and the next thing she knew she was in Atlanta meeting with the head of marketing for Waffle House and national sales directors. The sponsorship was announced last week during the annual PGA Merchandise Show in Orlando, where Pancake passed out waffle samples at the booth of her clothing sponsor, Chase54. Growing up, Pancake often frequented Waffle House with her family after church. I love to order two eggs over easy with wheat toast, extra crispy hash browns and an orange juice, Pancake said of her standard order. Her husband, former UT-Chattanooga golfer Derek Rende, usually orders the All-Star Special, she said, and she eats part of his waffle. When people have asked me what was my favorite pancake, to be honest, if I was going to go anywhere Id order waffles over pancakes, she said. Pancake hopes that her game in 2015 matches the waffle hype. The former Alabama All-American finished 88th on the money list in 2014. When her longtime swing coach moved to New Hampshire after Pancake graduated from college in 2012, she was left on her own during her rookie year. I think the hardest thing for me was, I put a lot of expectations on myself, said Pancake, who by seasons end had hired Joe Hallett, who teaches at Vanderbilt Legends Club in Franklin, Tenn., and works with Stacy Lewis. Were trying to get the club down at impact when the rest of Brooke is at impact, Hallett said of their offseason focus, which generally has been there about four minutes before the club. Were trying to get her body and the club in the same area code. Jan 26, 2015 Arizona St., Rottluff lead Arizona Intercollegiate Jan 26, 2015 Allenby will face media Tuesday before Phoenix Open Jan 26, 2015 Stacy Lewis raises bar for 2015 LPGA season Jan 26, 2015 Refreshed Michelle Wie ready for 2015 Jan 26, 2015 Drought could delay test event at Olympic Course Jan 26, 2015 Back9Network announces major layoffs Jan 26, 2015 Major leap: Big plans drive Rickie Fowler in 2015 Jan 26, 2015 Player of the week: Sofia Garcia Jan 26, 2015 Player of the week: Andrew Kozan Jan 26, 2015 Pancakes Waffle House partnership boosts LPGA Jan 26, 2015 Rees steps down as Texas-Arlington head coach Jan 26, 2015 Robert Allenby to speak to press Tuesday in Phoenix Jan 26, 2015 USGA to introduce Senior Womens Open, sources say Jan 26, 2015 OWGR: Haas cracks top 25; Tiger drops to 47th Jan 26, 2015 Womens preview: Horizon League LPGA Tour Stacy Lewis raises bar for 2015 LPGA season By Beth Ann Nichols Despite a banner year in 2014, Stacy Lewis wants more. That mindset provides a glimpse into what makes Lewis such an incredible player. Shes never satisfied. Stacy Lewis raises bar for 2015 LPGA season Stacy Lewis ( Tracy Wilcox ) By Beth Ann Nichols LPGA Tour Refreshed Michelle Wie ready for 2015 By Beth Ann Nichols Refreshed, healthy and eager to get started, Michelle Wie begins her seventh full season on the LPGA at the inaugural Coates Golf Championship. Refreshed Michelle Wie ready for 2015 Michelle Wie, shown at the 2014 Evian Championship ( Associated Press ) By Beth Ann Nichols PGA Tour Back9Network announces major layoffs By Andy Zunz The Back9Network said Monday that it will lay off about 40 percent of its staff, according to the Hartford Courant. Back9Network announces major layoffs Back9Networks studio in Hartford, Conn. ( Bradley S. Klein ) By Andy Zunz Junior Boys Player of the week: Andrew Kozan By Golfweek Staff Andrew Kozan, of Palm Beach Gardens, Fla., won the AJGA Puerto Rico Open on Jan. 19 by three strokes, earning junior player of the week honors. Player of the week: Andrew Kozan Andrew Kozan has given a verbal commitment to play college golf at Auburn University for the Class of 2017. ( Photo Courtesy of Kozan Family ) By Golfweek Staff LPGA Tour Korda chases another season-opening LPGA title By Beth Ann Nichols Jessica Korda, 21, will begin the 2015 LPGA season in Ocala, Fla., next week, refreshed after enjoying a month-long break from golf. Korda chases another season-opening LPGA title Jessica Korda during the PGA Merchandise Show ( Nick Masuda ) By Beth Ann Nichols LPGA Tour Coates Golf debuts big at PGA Show, LPGA event By Beth Ann Nichols Randall and Mollie Coates debuted their new equipment company, Coates Golf, on Day 1 of the PGA Merchandise Show. The Coateses will sponsor an LPGA event in Ocala, Fla., later this month. Coates Golf debuts big at PGA Show, LPGA event Randall and Mollie Coates ( Tracy Wilcox ) By Beth Ann Nichols LPGA Tour Waffle House flips for LPGAs Brooke Pancake By Beth Ann Nichols The LPGAs Brooke Pancake, a former Alabama All-American, has announced a sponsorship deal with Waffle House. Waffle House flips for LPGAs Brooke Pancake Brooke Pancake, a former Alabama All-American, will be sponsored by Waffle House. ( Courtesy of Sterling Sports Management ) By Beth Ann Nichols VIDEO: Happy National (Brooke) Pancake Day! By Golfweek Staff Brooke Pancake has plenty of game, having led Alabama to a national championship and a U.S. Womens Amateur semifinalist. But it is her last name that gets most of the attention, and on National Pancake Day, we celebrate her along with Chase54. VIDEO: Happy National (Brooke) Pancake Day! Brooke Pancake gets her own day, of sorts, with National Pancake Day. By Golfweek Staff Join The Conversation Follow Golfweek on Instagram! Follow Golfweek on Twitter! Follow Golfweek on Facebook! LPGA Tour Stacy Lewis raises bar for 2015 LPGA season By Beth Ann Nichols Despite a banner year in 2014, Stacy Lewis wants more. That mindset provides a glimpse into what makes Lewis such an incredible player. Shes never satisfied. Stacy Lewis raises bar for 2015 LPGA season Stacy Lewis ( Tracy Wilcox ) By Beth Ann Nichols LPGA Tour Refreshed Michelle Wie ready for 2015 By Beth Ann Nichols Refreshed, healthy and eager to get started, Michelle Wie begins her seventh full season on the LPGA at the inaugural Coates Golf Championship. Refreshed Michelle Wie ready for 2015 Michelle Wie, shown at the 2014 Evian Championship ( Associated Press ) By Beth Ann Nichols LPGA Tour Pancakes Waffle House partnership boosts LPGA By Beth Ann Nichols The recent marriage of the LPGAs Brooke Pancake and Waffle House so far seems like a win-win for everyone. Pancakes Waffle House partnership boosts LPGA Days after announcing her partnership with Waffle House, Brooke Pancake stopped at a Waffle House in Ocala, Fla, to visit with customers. ( Tracy Wilcox ) By Beth Ann Nichols LPGA Tour Korda chases another season-opening LPGA title By Beth Ann Nichols Jessica Korda, 21, will begin the 2015 LPGA season in Ocala, Fla., next week, refreshed after enjoying a month-long break from golf. Korda chases another season-opening LPGA title Jessica Korda during the PGA Merchandise Show ( Nick Masuda ) By Beth Ann Nichols LPGA Tour Henderson hits PGA Show, eyes Saturday qualifier By Andy Zunz Brooke Henderson visits the Ping booth at the PGA Merchandise Show as she prepares to compete in a Saturday qualifier for the LPGAs Coates Golf Championship. Henderson hits PGA Show, eyes Saturday qualifier Brooke Henderson, shown at the 2014 U.S. Womens Amateur ( Tracy Wilcox ) By Andy Zunz LPGA Tour Golf For Her targets game growth among women By Adam Schupak To make golf more welcoming to females of all ages and abilities, the World Golf Foundation launched Golf For Her, a web site designed to be a resource and hub to attract an underserved audience. Golf For Her targets game growth among women Stacy Lewis will be a regular contributor to the new Golf For Her web site. ( Associated Press ) By Adam Schupak LPGA Tour Coates Golf debuts big at PGA Show, LPGA event By Beth Ann Nichols Randall and Mollie Coates debuted their new equipment company, Coates Golf, on Day 1 of the PGA Merchandise Show. The... #golf #collegegolf
Posted on: Tue, 27 Jan 2015 12:30:11 +0000
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