Teach Kids about Diversity with The Amalaganimals! Please help children learn about diversity and multiracial awareness with The Amalaganimals Indiegogo campaign! https://indiegogo/projects/teach-kids-about-diversity-with-the-amalaganimals SUMMARY Meet the Amalaganimals! A group of four energetic animal kids who are all multiracial! Together, they set out on a journey of self-discovery learning not only about themselves but also about other races and cultures. Along the way they learn to appreciate their dual heritages and promote diversity and unity. The Amalaganimals series of books appeal to all children, multiracial or otherwise, not only in how they view themselves and the world around them, but also to foster acceptance and understanding of other cultures. While the adventures of the Amalaganimals can be enjoyed by all, the characters were created specifically for the real children of multiracial descent. The goal is to assist multiracial children in identifying their differences and celebrating their uniqueness. The Amalaganimals creator, Stephen Mark Pantoja, himself the child of an interracial family, knows first-hand what it is like growing up not having characters that he could relate to, or not being able to read stories about the questions a young mind might have about themselves being multiracial. STATISTICS In an article published in the New York Times on March 24, 2011 by Susan Saulny entitled Census Data Presents Rise In Multiracial Populations Of Youths, the author reported: Among American children, the multiracial population has increased almost 50 percent, to 4.2 million, since 2000, making it the fastest growing youth group in the country. The number of people of all ages who identified themselves as multiracial soared by 134 percent since 2000 to 1.8 million people. This rapidly growing demographic needed heroes and characters that are like them, and Stephen Mark Pantoja created the Amalaganimals series of childrens books to help todays multiracial youth. SUCCESS Unable to find a publisher that believed in his message of tolerance and acceptance, Stephen Mark Pantoja self-published The Amalaganimals books series on his own and was met with open arms by the multiracial population. So much so, that he was able to produce a live action Amalaganimals television show on public access in New York City, again funded completely by himself and volunteers who worked as crew and puppeteers. The Amalaganimals television show was so well received by New Yorks large multiracial community, that it won the 2012 BETA (Bronx Excellence Television Access) for Best Youth Program. SCHOOLS Having heard about the Amalaganimals message of unity, educators have taken an interest and creator Stephen Mark Pantoja along with Luxly the Liger himself were guests at the Horizon Montesorri School in Weslaco, Texas where they spoke with the kids about multiracial awareness, diversity and how to combat bullying. SUPPORT From the very beginning, the Amalaganimals has been a labor of love for creator Stephen Mark Pantoja, who has funded every aspect of its inception, from writing the stories, illustrating the artwork, self-publishing the series, designing the television sets, to creating all of the puppets by hand. We intend to branch out and go on the road, taking the Amalganimals to more schools, community events, and book shows, targeting the youth of today, and not just multiracial children, but all kids can learn a valuable lesson from the Amalaganimals. We plan to also film a second season of the Amalaganmals television show as well and upgrade our production value in hope that we can get national or global distribution. But in order to continue the good work of the Amalaganimals, we need help from you. THE MOBILE MARKETING KIT We have complied a list of items we will need to create a Mobile Marketing Kit; a collection of necessities we will need to take The Amlaganimals out on the road to set up for various venues. In an effort to keep costs low and be as efficient as possible, the Mobile Marketing Kit will also double as set decor and props for the Amalaganimals television show as well. * Puppets: $3000 (3 quantity/ Puck the Platypus, Zora the Zorse and Cory the Coydog). * Plush Toys: $2000 (1000 pieces of Luxly the Liger). * T-Shirts: $2000 (1000 quantity/mix of all sizes). * Retractable Standees: $1000 (2 quantity). * Assorted Schwag: $500 (Amalaganimals branded buttons, bookmarks, pencils, cups, etc.) * Custom Table Cloth: $200 (6x9 size). * Collapsible Travel Table: $150 (6x9 size). TOTAL : $8850 QUALIFICATIONS: Aside from being the creator of the Amalaganimals, Stephen Mark Pantoja also has over twenty years experience in marketing, merchandising and management. As a Brand Ambassador for such companies as Kodak, Research in Motion (R.I.M Blackberry), Gamestop and Cingular, he has launched successful marketing campaigns for each and has an impressive track record for ingenuity and thinking outside the box. He intends to use all of the marketing savy learned over the years in the retail and corporate sector and apply it to the success of the Amalaganimals campaign by teaching children about multiracial awareness, diversity and unity. P.S.- Even if you cant help financially, thats okay too! You can still support the Amalaganimals and tell your friends to spread the good word by going to our official website, LIKE us on Facebook and follow us on Twitter!
Posted on: Sat, 11 Oct 2014 13:36:19 +0000
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