The Multilevel Marketing Pattern When it was almost time for the Jewish Passover, Jesus went up toJerusalem. In the temple courts he found men selling cattle, sheep and doves, and others sitting at tables exchanging money. So he made a whip out of cords, and drove all from the temple area, both sheep and cattle; he scattered the coins of the money changers and overturned their tables. To those who sold doves he said, “Get these out of here! How dare you turn my Father’s house into a market!” -John 2:13-16 We’ve all been approached at some time by a friend caught up in the hope of multilevel marketing. The business they are pushing is simple, sell toothpaste or web sites or whatever, and then recruit people under you doing the same, taking a cut from their sales. Soon you will be so rich that you can buy a flash European car and give stacks of money to Godly causes. That is the dream. The proof the dream works is embodied in the wealth of the dream’s leaders. Do you see how rich our leaders are? They made all their money by following the dream, proving that you can too. Except, that it’s a lie. Coming up is the key to the pattern, are you ready? These leaders did not become wealthy by following the dream, instead they became wealthy by building up a group of people who believe passionately in the dream, and then selling dream-promoting wares to this captive audience. I will say it again, because you need to understand this pattern. They did not become rich by selling toothpaste; they became rich by hyping dream-promoting books, tapes, DVDs, and conferences to their own private market of dream believers.
Posted on: Sun, 01 Sep 2013 10:09:01 +0000
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