This is how a Professor explained Marketing Concepts to a class: 1. You see a Gorgeous Girl at a party. You go up to her and say: I am very rich. Marry me! - Thats Direct Marketing. 2. You are at a party with a bunch of friends and see a Gorgeous Girl. One of your friends goes upto her and pointing at you says: Hes very rich.Marry him! - Thats Advertising. 3. You are at a party and see a Gorgeous Girl. She walks up to you and says: You are very rich! Can I marry you? - Thats Brand Recognition. 4. You see a Gorgeous Girl at a party. You go upto her and say: I am very rich. Marry me! She gives you a nice hard slap on your face. - Thats Customer Feedback. 5. You see a Gorgeous Girl at a party. You go upto her and say: I am very rich. Marry me! And she introduces you to her husband. - Thats Demand and Supply Gap. 6. You see a Gorgeous Girl at a party. You go upto her and before you say: I m rich, Marry me!, your wife arrives. - Thats Restriction for Entering New Markets. I hope Concepts are clear... Class is adjourned.
Posted on: Thu, 15 Jan 2015 07:21:29 +0000
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