Apples Jony Ive on Design Theft, the Joy of Ignorance and the iWatch In a rare and wide-ranging interview, Apples design chief Jony Ive offers a few new insights into one of the most secretive technology companies on the planet — and explained why he, like his late mentor Steve Jobs, takes it personally when other companies are given a pass on designs that look remarkably similar to Apples. Its theft, Ive told Londons The Sunday Times. Whats copied isnt just a design, its thousands and thousands of hours of struggle. Its only when youve achieved what you set out to do that you can say, This was worth pursuing. It takes years of investment, years of pain. Read more... More about Apple, Design, Steve Jobs, Iwatch, and Jony Ive feeds.mashable/~r/Mashable/~3/BPFp53q41d4/ #socialmedia
Posted on: Mon, 17 Mar 2014 23:59:25 +0000
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