Build the Social Media Machine | Presented by Mark Vang In this four part +Sanctuary Networking Community Hangout On Air Event, host +Mark Vang will walk through the complete process for building a *Social Media Machine.* Part ⓵ Introduction to Social Media Machines RSVP: [goo.gl/NeRNIZ] *Part ⓶* Build the Social Media Machine RSVP: [ ] Part ⓷ Tune the Social Media Machine RSVP: [ ] Part ⓸ Social Media Machine Q&A and Summary RSVP: [ ] The first three HOAs will use the new *Showcase App* to link to supplemental materials. A series of 3-6 minute videos highlighting critical tasks will be added to a playlist as the series progresses. Rise of the Machines HOA Event - How to build social media machines: [goo.gl/jl7yEd] _For a brief introduction read:_ *What is a Social Media Machine and why is Mark Vang building them?* [goo.gl/Q6ywU6] *A properly configured social media machine can provide a practical benefit to a small business with limited resources to devote to social media campaigns.* After an initial social media platform audit is conducted, a system that matches the content types and platform priorities for the business can be built and tuned. The idea is not to use the machine to push a relentless stream of content to multiple platforms, but to identify which platforms provide the most benefit to the businesses social media marketing effort while allowing the machine to maintain presence on a wider range of platforms than current staffing allows. A social media machine could be deployed as a temporary solution to support a single campaign or as a permanent part of a companys social media implementation so that critical social accounts arent ignored when business picks up or during staffing changes. Event ID #C9iN6GaoNF View event in Google+: bit.ly/1usuNmZ August 18, 2014 at 09:00AM
Posted on: Thu, 07 Aug 2014 22:28:40 +0000
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