Dear friends the aim of our association is also to provide updates, information and useful reports and links directly related with the tourism and hotels industry and therefore we will frequently publish articles that we believe are useful for all of us. First topic is the importance of social media. Enjoy and your comments are very welcomed. ................................................................................ Why Hotels Should Be Embracing Social Media Online review websites like Yelp and TripAdvisor have become a major part of the marketing process for a lot of hotels and it is possible to use this, along with your own blog, as the basis for a powerful social media strategy. Social media marketing can generate highly targeted traffic while enabling you to communicate with and engage your visitors. Benefit from more traffic and improved conversion rates by not only taking your hotel online but by making it a social media hotel. Read full article: socialmediatoday/node/1653011?utm_content=buffer00b95&utm_source=buffer&utm_medium=twitter&utm_campaign=Buffer
Posted on: Tue, 03 Sep 2013 21:24:36 +0000