Do not dismiss her “Barbie Transformation Tutorial;” her “Sailor Moon Transformation,” which includes anime contact lenses; nor her alarming “Zombie Barbie.” Michelle Phan — with more than a billion views on YouTube and seven million followers; her own L’Oreal line and lifestyle media network; booming e-commerce beauty startup called Ipsy; and a new book – is teaching more people how to decorate their faces than perhaps anyone else in the world. The ferocious 27-year-old mogul had a modest start with her family — living on food stamps at one point — and now has a company with an $84 million annual sales run-rate. She has 700,000 subscribers who receive her Glam Bags — little sacks of makeup samples — for $10 a month. The makeup business is famous for its high margins. The video below shows Phan in partnership with Love146, a programs work to end child trafficking and exploitation by caring for survivors and preventing it from happening.
Posted on: Sat, 22 Nov 2014 17:23:44 +0000
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