Ford Motor Company of Southern Africa (FMCSA) showed off four new models that are destined for African shores, and detailed its future plans for the Sub-Saharan Africa (SSA) region at its first African Go Further event held at the Sandton Convention Centre in Johannesburg. Go Further is Ford’s brand promise and the name of product events it has held in Australia, Amsterdam, and Barcelona. The inaugural South African Go Further event marks the first time it is hosted on the African continent.
Posted on: Mon, 28 Jul 2014 07:35:59 +0000
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