Max Baer Jr., best known for his role as Jethro Bodine on the show, filed a lawsuit against CBS on Tuesday. The lawsuit claims that Baer negotiated a deal with CBS for the rights to use the fictional character and other motifs from the show to create a chain of restaurants, hotels and casinos. Baers rights to the character have been undermined by the central Iowa chain of Jethros restaurants, according to the lawsuit. The popular chain grew from the original Jethros BBQ location in the Drake neighborhood to six total locations in Des Moines and neighboring suburbs. Bruce Gerleman, a Des Moines businessman and owner of the restaurant chain, said fans of Jethros BBQ have nothing to be concerned about. The restaurant chain currently is not named as a party to the lawsuit, he said. We own the name, we own the trademark, it will always be Jethros BBQ in Des Moines, Iowa, he said. However, theres potential that the restaurant chain could eventually become a defendant in the lawsuit, said Beverly Hills attorney Jon Freis, who is representing Baer. It will depend on what kind of information is uncovered during the discovery process, he said. We really havent gotten a lot of information from CBS regarding their agreement with Jethros (BBQ), he said. But it is certainly possible that Jethros could be added as a party later on.usatoday/story/news/nation/2014/12/11/beverly-hillbillies-jethro-cbs-lawsuit/20242255/
Posted on: Sat, 13 Dec 2014 05:44:10 +0000
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