The worlds first Insta-shop machine! For the FIFA World Cup we - TopicsExpress



          

The worlds first Insta-shop machine! For the FIFA World Cup we wanted to create something ground-breaking that allowed PlayStation Middle East to share unique social moments with football fans. So we introduced the Worlds first Insta-shop, giving fans a great way to socially connect with brands, all the while showing support for their teams. The Insta-shop was installed exclusively into our Media One Hotel fanzone. All fans had to do was share their team support on Instagram, simply snapping a picture and uploading it with a unique tag #score4ps4. The Insta-shop then vended free World Cup merchandise with some surprises along the way, including a PS4 and nights stay at the hotel! #Experiential #EventProfs
Posted on: Mon, 21 Jul 2014 08:57:39 +0000

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