Title of Project: Sustainable Fashion: Identifying consumer behaviour in regards to fashion purchasing and using social marketing to promote slow fashion. You are invited to participate in a research study conducted by Chris Burke under the supervision of Professor Goretty Dias and the School of Environment, Enterprise, and Development of the University of Waterloo, Canada. The aim of the study is to develop an understanding of what influences Canadian fashion consumers to purchase clothes and what they do with clothes that are no longer of use to them. The study is for a Masters of Environmental Studies thesis. If you decide to volunteer, you will be asked to complete a 5-10-minute online survey that is completed anonymously. Survey questions focus on your clothing purchasing habits, how much you spend on clothes, where you shop for them, and what you do with clothes that are no longer of use. Participation in this study is voluntary. You may decline to answer any questions that you do not wish to answer and you can withdraw your participation at any time by not submitting your responses. There are no known or anticipated risks from participating in this study. Please note: At the end of the survey you will be asked if you are interested in participating in a focus group. The focus group sessions are intended to allow participants to discuss their fashion consumption habits in greater detail. Participation in these sessions is voluntary. If you do not wish to participate do not fill out the question regarding focus group participation. You will receive a remuneration valued at $10 if you choose to participate in the focus group. The amount received is taxable. It is your responsibility to report this amount for income tax purposes. It is important for you to know that any information that you provide will be confidential. All of the data will be summarized and no individual could be identified from these summarized results. Furthermore, the web site is programmed to collect responses alone and will not collect any information that could potentially identify you (such as machine identifiers). Your IP address will not be utilized even if made available by the web survey provider The servers on which FluidSurveys operate are located in Canada, so personal information will be primarily stored in Canada however personal information may also be processed in and transferred or disclosed to countries in which FluidSurveys affiliates are located and in which service providers are located or have servers. Please note that confidentiality of information cannot be guaranteed while transmitted over the web. If you wish to participate, please visit the Study Website at fluidsurveys/surveys/enbus/sustainable-fashion/ The data, with no personal identifiers, collected from this study will be maintained on a password-protected computer database in a restricted access area of the university. As well, the data will be electronically archived after completion of the study and maintained for two years and then erased. Should you have any questions about the study, please contact either Chris Burke at [email protected] or Goretty Dias at [email protected], or Jennifer Lynes at [email protected]. Further, if you would like to receive a copy of the results of this study, please contact either investigator. I would like to assure you that this study has been reviewed and received ethics clearance through a University of Waterloo Research Ethics Committee. However, the final decision about participation is yours. If you have any comments or concerns resulting from your participation in this study, please feel free to contact Dr. Maureen Nummelin in the Office of Research Ethics at 1-519-888-4567, Ext. 36005 or [email protected]. This study has also received ethics clearance from a Wilfrid Laurier University Research Ethics Board. Contact Dr. R. Basso (519-884-0710 x4994 / [email protected] with any comments or concerns related to your participation. WLU REB 4283. Thank you for considering participation in this study. Consent to Participant With full knowledge of all foregoing, I agree, of my own free will, to participate in this study.
Posted on: Thu, 01 Jan 2015 15:30:31 +0000
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