4 KEYS TO BRAND YOURSELF LIKE A CELEBRITY: Your personal branding campaign should be primarily centered on the goal of branding yourself as a celebrity within your market. The key phrase here is within your market. 1. Its not good enough simply to be considered good at what you do; you also need to be memorable. You need to stick in the minds of potential clients, so that when they need your services, you are the first person they think of. 2. Becoming a celebrity doesnt mean transforming into a totally different person. It means getting extremely good at one thing. That sounds much less intimidating, right? 3. Lets walk through the process together. Who are you, and what are you good at? What gifts, skills, or knowledge sets you apart from the competition? The answers to those questions point us to the essence of your personal brand. Whether youre a forensic accountant or a beauty consultant, your brand should position you as an expert in your field, and it should reflect the specialized skills or knowledge that your competition doesnt have, or doesnt communicate. 4. Memorability. What will make you stick in the minds of potential customers? To answer this question, step away from your business qualifications for a second and think about your personality. What makes you unique? Your hobbies? Your sense of humor? Your passion for music, movies, or sports? Identify two or three personality traits that make you unique, and youve identified the personal part of your personal brand. #tyllionaire #celebritytips #branding101
Posted on: Sun, 24 Aug 2014 01:24:24 +0000
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