GENESIS Make Your Cards Stand Out! Card issuers have identified - TopicsExpress

GENESIS Make Your Cards Stand Out! Card issuers have identified that a key factor to success in the age of "new" one-to-one marketing is design or to be more specific: design where the personalized experience is clearly demonstrated to the consumer. It has been shown that highly personalised (photo) cards increase cardholder acquisition rates by an average of 15% and drive a 50% - or greater - increase in card activation rates as well as having a measurable effect on "share of wallet." Paneleven has created a highly innovative end-to end solution that merges the latest technological advances with consumer attitudes to personal-isable products. Check it out! pannovate/product/genesis

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