One of the few complaints Wall Street has ever lodged against Costco – among the best-performing consumer companies of recent decades – is that it gives its employees and customers too good a deal. While sales growth has been stellar throughout the Issaquah, Wash.-based chain’s 30-year history, investors carp that its profits could be higher if it raised prices or squeezed employee pay a bit more. But Costco, led in practice and spirit by co-founder and board member Jim Sinegal, holds firm to a philosophy that happy, loyal employees and customers who have faith that they are getting a great deal are a recipe for long-term success.
Posted on: Sun, 20 Oct 2013 11:39:07 +0000
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