Prompted by a comment on another post and something that I have often thought about. Would it not be beneficial to theatres if they offered loyalty cards to regular visitors? I know there is that feeling that well these people will go anyway but generally stalwart theatre goers look for discounts etc whereas if they got a loyalty/discount card then it would perhaps encourage us to go back to the show more often or not scrabble around for cheap deals as much. Im not sure how it might work but surely there has to be a benefit somewhere. Im not sure a general card would work, but one specific to the show might. Any thoughts?
Posted on: Sun, 13 Jul 2014 11:30:10 +0000
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