Re-invent Yourself Posted: 14 Jul 2013 05:46 AM PDT Every organization and corporation from small to large scale invariably goes through a cycle of change over a period of time, it is only natural. A cycle of birth, growth, maturity, decline and eventually death, that is unless one is willing to embrace a new vision, idea or paradigm and be ready to implement. This is where the business must reinvent itself and adapt to change to stay alive and ahead. Marketing agencies know too well that markets can be unpredictable. The law of supply and demand is never constant and has its ups and downs. When a product or concept is going through a decline, in other words if sales of Kit Kat chocolate or Persil Automatic washing powder seem to be dropping, then that is the most crucial moment to inject new ideas into these products in order to hold onto current customers and attract new ones. Even if Kit Kat is only just a bit more chunkier, or Persil Automatic now contains red flakes and not just blue, this will be enough to keep consumers demanding the product! Failure to introduce something new at this moment may see the death of the product, together with a loss of the market share. The same change cycle is also applicable to individuals. We may find ourselves in the same sort of job and position for years, or even decades and although it provides security on the one hand, on the other it can stump our growth as we become stuck in a rut. This sort of scenario is not healthy for either the individual or the company. This is a very definite sign that we need to reinvent ourselves and change by choice before circumstances force us to change. Change cycles help us to understand that nothing ever stays the same because change really is the only constant. We can be hired and fired, promoted and demoted within seconds! Praised today and defamed�tomorrow. If we remain rigid and unyielding then we will crack when situations get tough. However, if we are willing to reflect inwards, be open to ideas and different perspective and most importantly, be flexible and fluid we may have a better chance of surviving the inevitability of change and coming out stronger and wiser. Have you ever noticed how the cycles of time are gathering speed? Time is moving so fast that we cannot really hold onto anything! Our days feel shorter. The pace of the world in which we live is getting faster and faster and our to do list gets longer and longer. In our current age we have indeed become time watchers hoping time does not run out and we either stagnate, a metaphoric death as we struggle to survive, or we adapt. How can we transition from being those who survive to those who excel in this new world order of fast pace change on so many levels; economic, social, environmental, political, technological and spiritual? From being time watchers or even timekeepers to creators of time, those who embrace, adopt and/or adapt to change? The first lesson of who am i can help here, when we remember that we are a human being vs. a human doing. With our preoccupation with action we lose sight of our being-ness, the true wealth of our humanity. We begin to redefine success
Posted on: Sat, 20 Jul 2013 10:03:25 +0000