Software Leads from Modern Legends: Dwayne Johnson’s Hercules may not have been the best film out there but watching it really hit a lot of nails when it comes to the power of marketing. That’s right. At the risk of spoilers, one integral part of the film’s whole plot was the marketing capacity of Hercules’ entire group. You can use the most advanced, home-grown technology to acquire software leads. But at the heart of it all, marketing is still an ancient tradition that uses stories in order to build reputation. They did it in Hercules’ time. You’re still doing it today. Why is this significant? Another example comes from the icons of innovation. From Thomas Edison to Steve Jobs, the industry is full of historical figures that have reached their own legendary status. It’s significant because it goes back to an age-old truth in business. Action starts up the fame but it is better that you keep fanning that fire. Many will say that this is done with more action but it’s also just as effective to use a little embellishment and creativity to really grab people’s attention. Reputation makes for easier selling. Related Resources from B2C» Free Webcast: Using Data and Design to Create a Read More Source: Business2Community
Posted on: Thu, 31 Jul 2014 05:50:15 +0000
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