StarTimes Media Unveils Kshs 6.9 Billion Investment in Kenya …Digital Pay Television Company to set up Africa Headquarters in Nairobi… Nairobi, 14th July 2014 – StarTimes Media has today held a ground breaking ceremony for the Group’s Africa Headquarters and Dubbing Center for Film and Broadcast Television in Kenya. The company which marked its entry into the Kenyan market in 2009 intends to spend up to Ksh 6.9 Billion to set up the facility whose completion date is expected at the end of 2015. This latest development is StarTime’s key investment in Africa and one likely to have a major positive impact on the country’s economy as more multinationals continue to grow their confidence in the country through set up of hub offices in Kenya. In a statement read on his behalf by art, sport and culture Cabinet Secretary Mr. Hassan Wario, His Excellency Deputy President William Ruto congratulated StarTimes Media for this milestone noting that the Government remains committed to progressively ease the way of doing business in the country key in attracting increased foreign direct investment and subsequently improving the lives of Kenyans. According to the Group’s President Mr Pang Xinxing, the decision to set up the Africa base in the country was advised by the sound investment environment in the country, a strong economy and the Government’s commitment towards attracting increased foreign direct investment. Mr. Pang equally noted the company’s role in promoting economic and social transformation in the country as StarTimes seeks to stamp its commitment to the Kenyan and Africa subscribers at large. The premise will cover 20,000 ㎡ in Karen, Nairobi and is expected to cost Ksh 6.9 Billion. The Base will see the setup of six units including StarTimes African Headquarter, StarTimes Kenya offices, a Film and Television Dubbing Center, StarTimes Broadcast Station, Digital TV research and development centre as well as a Training Center. Upon completion, this will equally become a complete production centre of clip selecting, dubbing, broadcasting and copyright trading. Speaking during the ground breaking event, Mr Pang Xinxing emphasized the company will endeavor to work closely with the Kenyan Government and all stakeholders to grow the broadcasting sector key in bringing the latest technologies in the industry as a means to further boost access to information,’’ he said. The ground breaking ceremony at Karen in Nairobi took place alongside the official launch of the Beijing Television Series Exhibition a series of programmes meant to expose top Chinese films and documentaries to African media and audience with the aim of promoting film and increased understanding of Chinese culture in Africa. StarTimes has established the digital television network in ten (10) African countries so far where the company offers access to premium local and international channels of all genres including news, movies, sports, entertainment, music and documentaries. The Digital Pay Tv provider will also be launching two new channels; Star Sport2 in July and Star Swahili in August. Also present during the ground breaking ceremony was the Chinese Ambassador to Kenya Mr Liu Xianfa amongst other key dignitaries from both China and Kenya. About StarTimes. Founded in 1988 with her headquarter in Beijing, StarTimes intends to gradually build up a wireless digital TV platform based on DVB-T2 technology, which will not only contain premium international channels, but also incorporate all the analogue channels currently broadcasted in Kenya. The company currently employs over 300 Kenyans and with growth, intends to expand this to 1,000 by the year 2015.
Posted on: Sat, 19 Jul 2014 09:32:20 +0000
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