Wendys Newest Strategy: Throw Barbecue on Cheese - TopicsExpress



          

Wendys Newest Strategy: Throw Barbecue on Cheese Fries... Square hamburger purveyor Wendys is getting into the barbecue game: Fast Company reports the fast-food chain is rolling out a limited-time-only Barbecue Pulled Pork menu, featuring the smoked barbecue classic in sandwiches and atop french fries. The pork will be available with three different sauces — smoked, spicy, and sweet — as part of a slaw-topped sandwich, as a cheeseburger condiment (on the Pulled Pork Cheeseburger), and alongside cheddar cheese sauce on Wendys fries. The chains VP of culinary development tells FastCo the pork is smoked for eight to 12 hours and pried apart with metal fingers to achieve the best texture. Cole slaw on both sandwiches is made from broccoli slaw instead of cabbage, as it keeps better in storage. Wendys started testing all three menu items in select markets earlier this year. Fast-food junkies may have found their temporary answer to the cultishly beloved McRib from McDonalds; barbecue purists, grab your authenticity pitchforks now.
Posted on: Fri, 26 Sep 2014 14:31:45 +0000

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