3 Outdated SEO Tactics That Could Hurt Your Rankings: Over-Linking Links are a delicate situation, and the large emphasis on backlinks over the past couple of years has led to a few very aggressive penalties by search engines. Websites have been stuffed with internal links creating a maze from page to page, commen sections have been spammed with URLs in an attempt to bolster numbers, and deceptive anchor text has been used to fool the search engines into ranking websites highly for the wrong keywords. These tactics are all very destructive, and can result in extremely harsh ranking penalties. Linking is still extremely valuable, but the anchor text must be relevant to the content and the content itself must be highly relevant. The links need to look natural and helpful, not forced and spammed.
Posted on: Thu, 01 Aug 2013 10:29:24 +0000
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