Cashman & Associates 2014 Summer Internships Available! Cashman & Associates Public Relations & Special Events represents and develops clients in the fashion & beauty, lifestyle & entertainment and dining & beverage industries. With creative talent, strong relationships and proven experience, Cashman & Associates executes customized and articulate public relations programs for both retainer and project based clients. Cashman & Associates integrates strategic marketing and customized media campaigns to heighten consumer awareness and trade recognition. Founded in 2001 by Nicole A. Cashman, Cashman & Associates has quickly amassed a high-profile and international client list. Cashman & Associates has offices in New York and Philadelphia with a network that extends through all major media markets across the country including Miami, Chicago, Los Angeles, DC, Boston and Las Vegas. Public Relations From editor and stylist outreach programs and media placements to celebrity relations and integrated product placement, Cashman & Associates delivers results driven public relations solutions. Excelling in all facets of image perception, Cashman & Associates develops strategies for marketing and media kit presentations, community relations and media planning. As an integral contributor to brands’ overall marketing programs, Cashman & Associates also represents clients in major national and international trade shows. Cashman & As-sociates specializes in communicating the right message to the right people while creating intrigue and building momentum. Special Events & Promotions As a highly effective vehicle for building a brand’s recognition and enhancing its distinction in the market, Cashman & Associates creates unique event experiences. Regarding each event as a distinguished market- ing tool, Cashman & Associates customizes each program to meet the client’s immediate and long-term goals. Cashman & Associates oversees all elements of creative concept development and execution, sponsorship and budget management, vendor relations, day of coordination and post event analysis. Understanding visibility and identification is equally vital to a brand’s growth, Cashman & Associates maintains an extensive database of high profile influencers from all major media markets comprised of tastemakers in fashion, music and entertainment as well as the media elite. From charity benefits, private performances, fashion shows and personal appearances to product launches, grand openings, movie premieres and in-store retail events, Cashman & Associates ensures a seamless and meaningful event. Consumer Marketing Cashman & Associates offers an extensive and intimate knowledge of consumer and retail marketing. With expertise in techniques that will maximize a brand’s consumer interaction, Cashman & Associates adds value to in-store sales and seasonal promotions, product launches, new store openings, targeted sampling and regional market campaigns that ultimately strengthen brand awareness, drive traffic and increase sales. Internship Outline: ß 20 to 25 hours performed during two to three days per week. Most internships last the course of a semester or about 3 months. ß Unpaid with travel expense reimbursement & paid staffing opportunities for select events. ß Relevant majors include Communications, Public Relations, Marketing, English, Design & Merchandising and Hospitality. ß Access to a car is preferable. ß Usually ten interns total are brought in per term to support both the Public Relations (8) & Special Events (2) teams. Intern Job Description and Responsibilities: Public Relations Intern Responsibilities focus on assisting account executives with press coverage, media placements, press kits, and event promotion for high profile clients located in Philadelphia and surrounding areas. The applicant for this job must enjoy a fast-paced atmosphere and be able to handle multiple projects at once. We are looking for an individual who is detail-oriented and has strong organizational skills. Time management is important, as well as excellent writing skills. Special Events Intern The Special Events Intern assists the Special Events Director in planning and implementing events for high-profile clients. Responsibilities include managing event RSVPs and maintain accurate guest lists, creating & editing event materials, attending client meetings, providing operational support at various events, contacting industry vendors, coordinating event staff and anything else as it relates to the planning and preparation of current special events. The applicant for this job must enjoy a high paced atmosphere and be able to handle multiple projects at once. We are looking for someone with an eye for detail and strong organizational skills. A background in design and graphics is a plus, but not required. Graphic Design Intern Responsibilities focus on assisting the company with marketing materials for 25+ high profile clients located in Philadelphia and the surrounding areas. Projects will include concept development, production layout and photo manipulation for invitations, newsletters, press clippings, brand marketing kits & print advertisements. The applicant for this job must enjoy a high paced atmosphere and be able to handle multiple projects at once. We are looking for an individual who is detail oriented and has strong organizational skills. Time management is important as well as professional communication skills. Students will work on a broad range of projects that will be beneficial to the development of their portfolio. We ask students to bring their own laptop with Adobe Photoshop & Illustrator to work. Social Media Intern Responsibilities focus on developing strong interdepartmental relationships with Marketing and PR teams to develop and disseminate content across applicable social media platforms. Create and maintain a social media content calendar to ensure consistent distribution of C&A client content across social media platforms. This applicant will also manage C&A’s presence on relevant social media platforms for awareness and engagement while properly representing the brand. Other responsibilities include: monitoring, analyzing and responding to commentary content on social media sites. And providing weekly and monthly reporting on content’s performance against target results. The applicant for this job must enjoy a fast-paced atmosphere and be able to handle multiple projects at once. We are looking for an individual who is detail-oriented and has strong organizational skills. Time management is important, as well as excellent writing skills. Additional Information: Internships are un-paid with the opportunity to Earn Credits How to Apply: Please submit a current resume & cover letter to Amanda Hill at Amanda@cashmanandassociates. Applicants should include whether they are applying for a Special Events, Public Relations, Graphic Design or Social Media internship and if they are seeking college credit for the position.
Posted on: Thu, 20 Mar 2014 18:34:19 +0000
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