Fostering Sustainable Behaviour Workshops (Adelaide 27-28 February) This two-day introductory workshop provides a comprehensive introduction to community-based social marketing and how it is being applied throughout the world to foster sustainable behaviours. Those who attend the workshop will learn the five steps of community-based social marketing (selecting behaviours, identifying barriers, developing strategies, conducting pilots, and broad scale implementation) and be exposed to numerous case studies illustrating its use. Each participant will receive a copy of the new edition Dr McKenzie-Mohrs book, Fostering Sustainable Behavior: An Introduction to Community-Based Social Marketing. The introductory workshop is a mandatory prerequisite for the advanced workshop. Registration and Further Information For further information or to register, visit: https://ecocentrics.au/ Please note that these workshops often fill to capacity. Please register early to avoid disappointment. If you are not interested in attending yourself, please consider forwarding this announcement to colleagues who may be interested.
Posted on: Mon, 28 Oct 2013 04:52:13 +0000
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