Interesting and successful use of social media. From the article: But Greyson doesnt want to stop with marketing. Hes talking to film clients about getting involved in projects at the script stage and beginning the social media conversation earlier to poll audiences members about everything from lines of dialogue to casting choices. “We dont want to damage the artistic integrity of a project, but we want to serve as a tie-breaker in any debate,” Greyson said. “That allows us to create a business plan around success. Otherwise youre just gathering your money in the center of town and setting it on fire.”
Posted on: Tue, 25 Mar 2014 23:21:58 +0000
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