Tonight on Brand Equity on ET NOW, catch a special discussion - TopicsExpress



          

Tonight on Brand Equity on ET NOW, catch a special discussion moderated by Sonali Krishna at the Social Media Week #SMWMumbai, on whether marketers are too obsessed with likes, followers & views, focusing more on volume rather than value. Keep it with Brand Equity as we kick off a new capsule that allows for some internalization, calling it What Indian Creativity lacks’! And who better to kickstart it with other than BBDO Proximity India Chairman & CCO Josy Paul. Tune in tonight @ 10:30 pm.
Posted on: Wed, 24 Sep 2014 14:59:19 +0000

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