Whats the best way to write a nut rage story? How do you delve into Samsung coverage and get past very tight-lipped PR gatekeepers? Will that big Lotte World Tower really crack and fall down? How do you write these stories effectively and pitch them successfully? Find out how to cover Koreas conglomerates (or chaebol groups) which are responsible for the majority of the nations economy. And since most are family-controlled (though not always family-owned) there are key personalities that drive these companies. That makes for some juicy drama (i.e. nut rage) but also for some threats of lawsuits that all journalists must be aware. Ill moderate the discussion, but really we will be led in the talk by two distinguished guests: 1) Jisoo Lee, Center for Good Corporate Governance cgcg.or.kr/?lang=en&mm=sub1&sm=3 2) Geoffrey Cain, Journalist and Commentator geoffreycain.net/ AAJA How to Cover Conglomerates Tea Talk Saturday, January 17th at 11AM Location: Insadong, Kyungin Art Museum (meet at the tea shop in the complex) kyunginart.co.kr/English/e-main.htm map.naver/local/siteview.nhn?code=11678081 Cost: 10,000 won for members / 15,000 won for non-members Please RSVP to me by Thursday, 1/15 and send payment in advance. Due to space restrictions we may have to cap attendance. Come at 11AM to mingle and tour the museum. And by 11:30AM lets settle down with our tea and rice cakes for our discussion. Cost includes the tea and rice cakes. See you then! - Sean Lim AAJA ASIA (Seoul VP) Discussion Points: - Conglomerate structure 101 - Why write about conglomerates? - What topics to focus on? - How to gather evidence, research? - How not to get in trouble?
Posted on: Tue, 06 Jan 2015 15:36:37 +0000
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