Hi to all FoW explorers from Amsterdam ! Check out this video from TerraCycle UK saying hello to FoW explorers. You can find them on the platform => futureofwaste.org/projects/terracycle TerraCycle decided to focus on non-recyclable waste from the public system. They are now in 22 countries. How does it work ? Connect to their website, select the waste you want to collect, store it then get it sent to the warehouse. In exchange you get points that can be given to the non-profit organization or school of your choice. They are an eco-business that relies on partnership. In England, they work with brands such as BIC, Johnson & Johnson, Activia, Tassimo, etc. Sell them their waste, recycle it and re-sell it. They have an engineer team in New Jersey to work on the recycling processes. As they said we know how to recycle everything, the problem is the cost For instance with Tassimo they collect 14T of coffee capsules each year, then transform into coffee disk holder and send it back to Tassimo. Challenges : Each partner has a specific challenge. For Tassimo they had to design a public collection system. They made a map with the nearest collection point. Other brands, such as Petit Marseillais, the consumer is less eager to participate. It is more a question of education and incentives.
Posted on: Sun, 03 Aug 2014 13:33:56 +0000
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