Okay, credit is due for a great marketing ploy. It is just after 8:00 AM and I just walked into my govt law office and picked up the mail from my In-box. All there was was on of those brown mail envelopes that is used for Interoffice mail that has a grid of Date, Deliver To, and Sent by with my name printed with yesterdays date and several previous recipients names and dates crossed out above mine. Inside the envelope was one of the many computer software newsletters you see around modern offices. I wondered why someone in our govt agency had sent it to my attention. I thought maybe my IT Dept clients had something they wanted advice on. Nope, nothing out of the ordinary and no Post-It to bring something to my attention. Looking again at the Interoffice Mail envelope it came in, I quickly realized on closer inspection that the envelop was merely a remarkably accurate reproduction of an Interoffice Mail envelope, right down to the six punch holes to check for contents and my own name "printed" on the grid, but with my mailing address on the other side with a pretty good reproduction of the little red string and plastic buttons used to close a real interoffice envelope. I had been suckered into paying far more attention to a piece of junk mail than I usually would have. If only they had the forethought to put a Post-It on something in the newsletter they would really have lured me in. Well, it is now 8:30 AM and the newsletter is in recycling, but I have an urge to save this fraudulent Interoffice Mail envelope.
Posted on: Wed, 14 Aug 2013 15:34:14 +0000
Trending Topics
Recently Viewed Topics
© 2015